Evening view of the Makkah skyline

In Service of the Guests of the Holy Sites

Alsarah builds diversified, innovative investments and elevated hospitality — grounded in governance, sustainability, and enduring Saudi values.

Mission

Investment with Purpose

Providing investment services aligned with investors' aspirations through robust, well-defined metrics and qualified human capital.

Vision

Leadership in Diversified Investment

High returns and smart management, enhancing the quality of services for the Guests of the Holy Sites.

Objectives

Sustainable Growth

Developing service and economic investments, strengthening partnerships, and entrenching governance and compliance.

4Strategic Pillars
11+Strategic Partners
2Holy Cities Served
2030Vision Alignment
Portfolio

Group Companies

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Alsarah Hospitality

Alsarah Hospitality

Accommodation and guest services for pilgrims across the Holy Sites.

Sector: Hospitality
Alsarah Development

Alsarah Development

Real estate development and infrastructure serving pilgrimage seasons.

Sector: Real Estate
Alsarah Capital

Alsarah Capital

Diversified investment vehicles built for long-term financial sustainability.

Sector: Investment